Documentation
AI Visibility cost optimization
Keep AI Visibility scans affordable as your prompt set grows.
What each probe costs
Per prompt, per provider, per run (approximate):
- Perplexity Sonar: ~$0.001
- Gemini 2.0 Flash: ~$0.0005
- Claude Sonnet: ~$0.005
- SerpAPI (ChatGPT / AI Overviews / Bing Copilot): ~$0.01 each
Example: 25 prompts × 4 providers × daily
= 100 probes/day = 3,000/month. Cost: ~$15-30/month depending on provider mix. Add SerpAPI coverage and you're at ~$50-80/month.
Cost optimization
- Probe weekly instead of daily — cuts cost 7×.
- Skip ChatGPT/AI Overviews/Bing if SerpAPI is too expensive — Perplexity + Gemini + Claude cover 80% of the visibility surface.
- Prune your prompt set quarterly — drop prompts that consistently show no movement.